Comments on: Visual Analytics: Breaching the New Frontier in Business Analysis http://pharma-bi.com/2009/06/visual-analytics-breaching-the-new-frontier-in-business-analysis/ Business Intelligence Blog Fri, 13 Aug 2010 21:01:51 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: admin http://pharma-bi.com/2009/06/visual-analytics-breaching-the-new-frontier-in-business-analysis/comment-page-1/#comment-63 admin Sun, 14 Jun 2009 16:14:19 +0000 http://pharma-bi.com/?p=350#comment-63 Dan: thank you for your comment. You are right to say that the speed with which we can point out the question and with which we can explore answers are key success factors. While CEOs or senior managers may not want to spend much time digging into the details, visual analytics at least gives them the ability to fine tune their "gut feeling" about a situation much sooner than if they had to wait for someone else to provide more insight. Stephen Few's book is on my "summer reading list" - for reader's unfamiliar with his work, here is a link to his web site/blog <a href="http://www.perceptualedge.com/" rel="nofollow">http://www.perceptualedge.com/</a> Dan:

thank you for your comment. You are right to say that the speed with which we can point out the question and with which we can explore answers are key success factors. While CEOs or senior managers may not want to spend much time digging into the details, visual analytics at least gives them the ability to fine tune their “gut feeling” about a situation much sooner than if they had to wait for someone else to provide more insight.

Stephen Few’s book is on my “summer reading list” – for reader’s unfamiliar with his work, here is a link to his web site/blog http://www.perceptualedge.com/

]]> By: Dan Murray http://pharma-bi.com/2009/06/visual-analytics-breaching-the-new-frontier-in-business-analysis/comment-page-1/#comment-62 Dan Murray Sun, 14 Jun 2009 14:39:35 +0000 http://pharma-bi.com/?p=350#comment-62 I think the real benefit is the "rapid" interaction with the data set. I travel a lot and carry a Moleskine notebook with the picture of a time series chart with not words on it. Whenever I'm in a bar or restaurant sitting next to someone I show them the picture of the chart and ask them, "What's the first question that comes to mind?" The context of time changes from seconds to decades. A heart surgeon's context was seconds....a government statistician's context was decades....but the question is nearly always the same...Why? Rapid visual analytics helps you get from the QUESTION to INSIGHT very quickly. See Stephen Few's new book "Now You See It" for a very good review of the whole topic. I think the real benefit is the “rapid” interaction with the data set. I travel a lot and carry a Moleskine notebook with the picture of a time series chart with not words on it. Whenever I’m in a bar or restaurant sitting next to someone I show them the picture of the chart and ask them, “What’s the first question that comes to mind?”

The context of time changes from seconds to decades. A heart surgeon’s context was seconds….a government statistician’s context was decades….but the question is nearly always the same…Why?

Rapid visual analytics helps you get from the QUESTION to INSIGHT very quickly. See Stephen Few’s new book “Now You See It” for a very good review of the whole topic.

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